Promotion of any business on the Internet requires a lot of effort and professional skills. One of the most important factors is to create your own website. Most sites consist of a single page, which is not the case with a landing one. Unlike traditional sites, the coolest landing is a way to attract a visitor to a specific action without dispelling his attention. The worthiest examples of landing pages can participate in the competition on the title of the best site and mobile applications. The competition is gaining great force every day, attracting the participation of new developers and owners of Internet resources.
Peculiarities of top landing page designs
The landing page is a web source that is designed specifically so that the user performs a particular action on it. For example, to order a product, sign up the training webinar, leave contact details etc. This process can be accessed from an ad, banner or referral link. If the traditional site is multi-tasking, all the elements of the best landing pages are thought out so that the user is not distracted and does what is required of him. Therefore, the design of such one is rather concise, and the user's attention is focused on the call for a specific action. Best landing page design is often used in various types of online businesses to make their operations more successful and productive.
Successful page structure:
- heading - describes the essence of the proposal so the visitor wants to linger here;
- the main image - graphics or photos of goods and services;
- lead form - name, email, phone number, privacy conditions (guests are not afraid to leave their contacts);
- a special element - a direct incentive to action “Send a request” on a beautiful landing pages;
- benefits - a short list of benefits which the client will receive;
- an additional element - social network buttons can be placed here.
All these elements may vary depending on the goals of the developers and the tasks set by the future owner.
Top landing page designs: advantages
Landing is a way to increase conversion and not to create a site with a complex structure. Designing it well you can save a lot. It will cost much less than website development. The page loads faster, it is not the case on regular sites with many sections. The relevance of the content, where the visitor immediately gets to the right offer, it increases his loyalty. Ease of navigation is better due to the lack of a multi-level menu, a potential client does not leave the place which contains a call to action. Also the beauty of design is appreciated.
Top landing pages have all of the above advantages and can be claimed on participation in the competition on the award to the best website. This annual competition unites like-minded people and contributes to the continued success of all participants. The field of Internet design is now very popular, so these web awards are gaining popularity, thereby expanding the range of interests of developers and attracting new talents.
If you are designers or owners of cool landing pages, welcome to the top contributors. It is very easy to submit an application and then you just have to wait for the results of the voting and enjoy a worthy victory.